Inspiration was drawn from the world renowned fashion photographer Mario Testino and the complex market of mens fashion magazines such as M2, DNA and GQ.
I produced promotional images for the creation of a ‘Model Comp Card’ or ‘Zed Card’ for the talent along with a magazine cover. The constraints of the brief required that two different magazine style shots were in studio and the other four shots were on location in Brisbane and the Gold Coast.
The images captured had to accurately reflect the definitive style of six different mens magazines.
The website design for this project has also been created VIEW HERE.